Who They Are
Alinea Medical Spa is a certified medical spa in New York City, specializing in acne scar removal and minimally-invasive laser skincare, such as laser hair removal and facial treatments. They also offer labiaplasty and vaginoplasty surgeries, cosmetic injectables and many other highly-requested cosmetic procedures! The team at Alinea strives to provide its patients with not only the results they’re looking for with industry-leading technology in a state-of-the-art facility but also the highest level of care.
What They Wanted
The MedSpa industry is saturated and highly competitive. This saturation and competition is particularly prominent in one of the biggest cities in the world, New York! Alinea’s lead physician, Dr. Ammar Mahmoud and his team approached Wisevu requesting a new website as well as SEO services to make them stand out as one of the leading medical spas in NYC.
What We Did
When the Alinea team came to us, we fully understood their intentions for an upgraded website that would add value for their customers and improved SEO to stand out among the many medical spas in New York City. In order to achieve these goals, we did the following:
Website Design
Website Development
On-Page SEO
STRATEGY, RESEARCH & CONTENT
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Conducted extensive keyword research using premium keyword research tools to see what the demand was like for each service and what keywords are most popular on search engines
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Performed a thorough competitor and benchmark analysis in New York City and around the USA and Canada, including hubs like Miami, San Francisco, Los Angeles, Toronto, and more
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Conducted review mining to learn the joys and pains of the target market for each service
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Came up with a comprehensive sitemap of key pages
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Wrote conversion-optimized medical content for all pages of the website including key questions and answers for each service
WEBSITE DEVELOPMENT
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Built an impressive, new, content-rich site that is completely responsive on all devices using WordPress and Elementor Page builder
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Created beautiful before and after image galleries
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Performed custom server and site speed optimizations to maximize site speed
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Integrated our proprietary online reputation management (ORM) software with the website to easily request and showcase patient reviews
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Developed comprehensive web forms for appointment scheduling, with Google Invisible reCaptcha,
3RD PARTY SOFTWARE API INTEGRATIONS
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Setup Google My Business, Integrate with Google Analytics, Google Tag Manager, Google Maps API, Google Conversion Tracking, Facebook Signal and Pixel, Bing Tracking, Covid19 Usage Statistics
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Integrated schema markup to help with search engine rankings
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Integrated site with leading call tracking software for improved customer service
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Integrated a live Instagram feed on the website
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Wrote conversion-optimized medical content for all pages of the website including key questions and answers for each service
SEO for Alinea Medical Spa NYC
Wisevu is first and foremost an SEO agency, and so, after conducting and implementing extensive on-page SEO and doing an SEO audit, we started optimizing Alinea Medical Spa to rank at the top of Google for their most important keywords. Over the course of several months we have drastically improved Alinea Medical Spa’s Google, Bing and other search engine rankings by providing our white-hat local SEO services. Today Alinea Medical Spa is ranking at the top of Google for some of the most competitive cosmetic surgery keywords in one of the most competitive cities in the World, New York!
PPC for Alinea Medical Spa NYC
In tandem with our local search engine optimization services, we are managing Alinea Medical Spa’s Pay Per Click listings on Google as well. This combination of SEO and PPC allows us to bring more qualified leads at lower prices than our competitors.
33 Reviews
Wisevu, I do not know how to thank you honestly, what you have done for my newly business is unbelievable, I started my new business a couple of months ago, what I’ve heard it takes up to 8 months to a year for the business to start picking up, my case was totally different because of the hard work you have done for my business, I started getting calls daily two months after and look at it now, I feel like I am in the business for 10 years, I am thinking to stop the SEO just to slow down the amount of calls I am getting “just kidding 😄” DO NOT STOP THE SEO, keep up the hard work folks, you guys are amazing and thank you for all your effort.
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