Online reviews have become one of the most trusted sources of decision-making information in healthcare. According to recent studies, 98% of consumers read online reviews before making a purchase decision.1 For doctors and medical practices, these reviews directly impact patient trust, bookings, and long-term growth. This guide explores the top review sites for doctors in both the U.S. and Canada, providing a clear look at which platforms are worth managing and how to make the most of them.
| Platform Name | Country | Allows Review Responses | Appointment Booking | Paid Options | HIPAA Considerations | Best For |
| Google Business Profile | U.S. and Canada | Yes | Yes (integration) | Yes | High | Local search and visibility |
| Healthgrades | U.S. | Yes | No (indirect) | Yes | Medium | U.S. healthcare-specific visibility |
| RateMDs | U.S. and Canada | Yes | Yes (paid plans) | Yes | Medium | Patient feedback in Canada |
| Vitals | U.S. | Yes | No (indirect) | Yes | Medium | Insight into patient satisfaction |
| WebMD Physician Directory | U.S. | Yes | Yes (integration) | Yes | Medium | SEO and brand trust |
| Zocdoc | U.S. | No (verified only) | Yes (direct) | Yes | Medium | Appointment booking and telehealth |
| Yelp | U.S. and Canada | Yes | Yes (integration) | Yes | High | General patient experience feedback |
| RealSelf | U.S. (Global) | Yes | No | Yes | Medium | Cosmetic and aesthetic treatments |
| Doctor.com | Primarily U.S. | Yes | Yes (centralized) | Yes | High | All-in-one reputation management |
| U.S. and Canada | Yes | No (direct) | Yes | High | Community engagement and visibility |
Google Business Profile is one of the top doctor review sites due to its dominance in local search. For many practices, it serves as a digital front door. It’s also one of the best review sites for doctors looking to improve their online reputation without a large investment.
Best For: Local search visibility and online bookings
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Healthgrades remains a top choice for medical providers in the U.S. looking for one of the best doctor rating websites. It’s ideal for specialists who want to clarify the types of patients and procedures they focus on.
Best For: U.S. practices seeking healthcare-specific visibility
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If your clinic operates in Canada, RateMDs is one of the best medical review sites to focus on. Despite its past controversies, it remains a go-to platform for patient feedback for doctors across many specialties.
Best For: Canadian providers looking for volume and visibility
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Vitals delivers more granular doctor feedback that can help practices improve both staff and system processes.
Best For: Practices wanting insights into patient experience
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WebMD’s reputation as a household name makes its directory a valuable asset for clinics looking to stand out among the top doctor rating sites.
Best For: Building trust through brand recognition and SEO
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Zocdoc is more than a listing. It’s a conversion-focused tool that bridges the gap between discovery and action, making it one of the best doctor rating sites for fast-paced practices.
Best For: Booking new patients quickly through online scheduling
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When managed correctly, the Yelp doctor review site delivers real business results. It’s a strong candidate for capturing the best reviews for clinic staff and service culture.
Best For: Showcasing the patient experience and driving local traffic
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RealSelf is the best doctor review site for aesthetic clinics. It also captures patient intent at the decision-making stage, where visual proof and doctor feedback really matter.
Best For: Cosmetic and aesthetic practices with visual results
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Doctor.com is more of a backend powerhouse. It’s designed for clinics that want to manage medical feedback across multiple platforms in a consistent, streamlined way.
Best For: Multi-platform reputation management and listing accuracy
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Facebook blends marketing and feedback in one place. It gives providers a way to receive direct patient feedback while keeping them engaged through relatable, shareable content.
Best For: Community-driven practices and long-term engagement
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Choosing the right review sites for doctors depends on your location, specialty, and patient engagement strategy. Some platforms focus on visibility and booking, while others highlight feedback quality or niche expertise. No single site fits all practices, so a smart approach is to manage a mix by balancing general directories with healthcare-specific tools.
At Wisevu, we specialize in helping medical practices identify the best platforms that fit their goals. Our team provides customized strategies to enhance your review management, optimize SEO performance, and improve customer engagement across multiple platforms. Contact us today!
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